A month after the opening, we have 134 fans on Facebook, 21 Twitter followers and can expect new content on a regular basis.
After meeting with Kyle Brannon, I decided on changes to the aim, design and content of the site:
1. I removed the user registration, and am planning to focus the site into a "crowd sourcing" site instead of a social networking site. My registered users were not using the site a second time after creating the accounts and not using the user relationships feature. I also started a poll where the Facebook fans decided that user registration actually pushed them away from using the site. I plan on adding links to existing networking sites to supplement the change.
2. I separated the site into sections and created columns. I noticed that the gray of the Twitter feed meshed well with the green so I decided on light gray as a secondary color. I also felt with the new block design the big tree in the center did not fit, so I created a minimalist lower graphic ala what I've seen on Vimeo and Twitter.
3. I started posting related articles and content on my Twitter feed after noticing that every time I did Twitter mentions there was a spike in website views. I am also going to start a weekly video blog updating the content of the site and talking about recent changes, along with encouraging "word on the street" videos at environmental events.
The eventual goal is to have enough interaction where I can encourage a select group of users to post videos from around the world and make a documentary film based on a particular theme.
Follow us on Twitter http://www.twitter.com/diywcid
Become a Fan on Facebook http://www.facebook.com/diywcid
Friday, March 5, 2010
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